This case is designed specifically for the new Kindle Fire taking into consideration of all ports and buttons from the Kindle Fire. The case was designed to allow 360 degree rotation of the Kindle fire and allows the Kindle stand horizontally or vertically in various viewing angle. Made of high quality artificial leather and designed with supporting stand. The new design of the Kindle Fire was also carefully studied to ensure this case securely holds the Kindle Fire without the risk of it slipping out accidentally. Our case was designed to ensure we do not add too much bulk. We use high quality but light weight material that fits tightly, providing great protection without adding too much bulk or weight. Overall this case is designed to be a practical and graceful protector of your Kindle Fire investment.