Hi James. As you accumulate points, you are able to use them to make purchases. When checking out in store, you would just tell the cashier that you would like to use your points. You can redeem points on the checkout page on our websites. If you are not signed in, then there will be a box on the shopping cart page to enter your member number. This box is going to be on the right side below the shopping cart. If you are signed into a profile, then there is a box that you would check a box in the same spot that says "Redeem my points and pay $XX.XX" Both of these will be just below the pricing breakdown.