The perfect addition to any Easter basket, these HERSHEY'S Milk Chocolate Bunnies also make great dessert items and seasonal décor! You can't go wrong with HERSHEY'S Milk Chocolate! The Hershey Legacy The story of HERSHEY'S Chocolate begins with Milton S. Hershey. Trained as a confectioner and owner of a successful caramel factory, Hershey became fascinated with chocolate-making at the 1893 World’s Columbian Exposition. Hershey founded the Hershey Chocolate Company in 1894, and built what would be the world's largest chocolate factory in 1903. He then created the model industrial town of Hershey, Pennsylvania, where workers enjoyed comfortable homes, inexpensive public transport, and quality public schools. In 1909, Hershey and his wife, Catherine, established a school for orphan boys. Hershey eventually endowed the bulk of his wealth to this school, including his ownership of the Hershey Chocolate Company. For more than a century, Milton Hershey School has enriched the lives of countless children in need. The town of Hershey, Pennsylvania has provided employment, recreation, and culture. And The Hershey Company has brought smiles to people around the world. Gender: unisex.