I bought the shirt at 50% off, so good value. The material is thicker/rugged than that of the leading brand. The shirt is rated SPF 30.
This shirt works great for me. The shirts do run small for men which makes it great for a female. Men should definitely go up a size. It has all the pockets like the all too expensive Columbia shirts and even a zip up pocket.
It feels good on, fresh, and comfortable at the same time
I'm not going to dock it too many points, because fabric comfort tends to be a personal thing, but there's something about this shirt that always has a stiff, papery feel to it. I ordered it online because it wasn't in my size at the store, and I'm sure the shirt I received had a different fabric mixture or something. The ones in the store didn't bother me. I mostly wear synthetic, so it's odd that I find this shirt so uncomfortable.
Anyway, to each their own.
light, airy and comfortable. Just right for cool spring mornings when you need long sleeves and short sleeves in afternoons.