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SYW Developer Terms



1. Introduction.

The effective date of these Developer Terms is July 27, 2012 (“Developer Terms”).

Any person (“Developer”) that accesses, registers or uses the ShopYourWay.com Platform for developers or creates an application (“Application”) available for use in connection with the ShopYourWay.com website (“SYW Website”) which is operated and managed by Sears Holdings Management Corporation (“SYW”) (collectively, the “SYW Platform”) agrees to be bound by these Developer Terms.

SYW reserves the right to modify theses Developer Terms at any time without prior notice to Developer. Any modifications to the Developer Terms will be effective upon posting. Developer agrees to review the Developer Terms periodically to be aware of any modifications. Developer’s continued use of the SYW Platform after any modifications indicates acceptance of the modified Developer Terms. Therefore, SYW recommend that Developer read these Developer Terms carefully each time Developer visits the SYW Platform.

Please note that the guidelines, policies and other terms and conditions of service and use of other web sites affiliated with SYW may vary from these Developer Terms.

If Developer is unwilling to be bound by these Developer Terms, Developer should not access, register, use or create or develop an Application on the SYW Platform.


2. Other Policies and Procedures.

These Developer Terms are subject to the following other policies and procedures of SYW:

(a) SYW Terms of Services; and

(b) Sears Holdings Privacy Policy, California Privacy Policy and Children’s Privacy Policy



3. Developer Applications Generally.

3.1 Eligibility. The SYW Platform is not targeted towards, nor intended for use by, anyone under the age of 18. By using the SYW Platform, Developer represents and warrants that he or she is 18 years of age or older.

3.2 Developer Registration. In order to access the SYW Platform, Developer will be required to register and to select a password and user name, which shall consist of an email address and a screen name (“User ID”). Developer agrees to provide accurate and complete registration information, and to inform SYW immediately of any updates or other changes to such information. With respect to registration to the SYW Platform, Developer may not: (a) enter, select or use a false name or an email address owned or controlled by another person with the intent to impersonate that person, or (b) use as a User ID a name of another person without appropriate authorization. Failure to comply with the terms of this paragraph shall constitute a material breach of these Developer Terms, which may result in immediate termination of Developer’s account. In addition, SYW reserves the right to refuse registration of or cancel a User ID and account in our discretion. Developer shall be responsible for maintaining the confidentiality of the User ID and password, and Developer is fully responsible for all activities that occur under that User ID and password, whether or not Developer authorizes such activities. Developer agrees to (i) immediately notify SYW of any unauthorized use of a User ID or password of which Developer become aware, and (ii) ensure that Developer logs-out of its account at the end of each session.

3.3 Developer Confidentiality. Developer agrees that, as between Developer (and those acting on behalf of Developer) and SYW, any and all non-public application protocol interfaces (“APIs”), other “Software” (as defined below), reports, research, materials, data or other information viewed, accessed or provided in connection with APIs and the SYW Platform, including information regarding SYW, its other developers and its users, will be deemed and treated by Developer as confidential information of SYW (“SYW Confidential Information”). Developer shall not disclose such information to any third party without prior written approval by SYW; provided that Developer may, without SYW’s approval, share such SYW Confidential Information with third parties that Developer has hired to develop Applications on its behalf solely for purposes of developing such Application (each a “Sub-Developer”); provided Developer has required such third parties to agree to these Developer Terms including the obligations of confidentiality. Further, Developer shall be responsible for: (a) ensuring that each such Sub-Developer complies with these Developer Terms, and (b) any act or omission of each such Sub-Developer(s). Use of Data is subject to the additional terms set forth herein.

3.4 Developer Application Configuration. In order to provide an Application on the SYW Platform, Developer will have to configure an Application in accordance with the most recent API guidelines (“API Guidelines”) published by SYW from time to time.


4. Developer Application Licenses.

4.1 SYW Platform APIs. The APIs and any other software provided or made available by SYW, its Affiliates or its/their respective employees, agents, contractors or representations (collectively “Personnel”), necessary to create and develop an Application on the SYW Platform (collectively, “Software”) are licensed to Developer under these Developer Terms. Developer acknowledges and agrees that the Software is owned by SYW. Subject to the terms and conditions of this Agreement, SYW grants to Developer a limited term, non-exclusive, non-transferable, non-sublicensable license to use the Software solely to create and develop applications on the SYW Platform.

4.2 Restrictions on Use of APIs. Developer shall not, directly or indirectly, or permit any third party to: (a) reverse engineer, decompile, disassemble or otherwise attempt to discover the source code or underlying ideas or algorithms of the Software; (b) modify, translate, or create derivative works based on the Software; (c) rent, lease, distribute, sell, resell, assign, or otherwise transfer its rights to use the Software; (d) use the Software on behalf of any third party other than registered SYW users (e.g., for timesharing, service bureau or other purposes); (e) remove any proprietary notices from the Software or any other materials furnished or made available hereunder; (f) publish or disclose to third parties any evaluation of the Software (unless such restriction is otherwise prohibited by law); or (g) use the Software in automatic, semi-automatic or manual tools designed to create virus signatures, virus detection routines, or any other data or code for detecting malicious code or data.

4.3 Mobile Developer Applications. Developer agrees that, as between Developer (and those acting on behalf of Developer) and SYW, any mobile software development kits (“SDKs”) distributed by SYW are owned or licensed by SYW.


5. ShopYourWay.com Rewards.

Applications that are games must use “ShopYourWay.com Rewards Points” as their sole and exclusive payment method for all virtual goods and currencies made available to users within the game. Developers who wish to issue “ShopYourWay.com Rewards Points” will be required to sign a separate agreement with SYW. All other payment options are prohibited within games that are Applications unless they use ShopYourWay.com Rewards Points rather than directly through that payment option. By “Payment Method” SYW means any method that allows a user to complete a transaction where the user receives virtual currency or virtual goods in a game that is an Application in exchange for anything of value, including by exchanging monetary value for virtual currency or virtual goods, whether directly at the time of purchase or via any previous transaction such as the user’s earlier purchase of a prepaid gift card or electronic code. In-game rewards of virtual currency or virtual goods earned by users through game-play activity alone are exempt from this definition.


6. Charges.

6.1 Payment Account / Processor. These Developer Terms cover Applications that are distributed for free or for a charge. In order to charge for an Application, the Developer must use a payment process pre-approved by SYW (which may include Developer agreeing to additional terms and conditions required by SYW).

6.2 Pricing and Taxes. Developer has the right to establish any or no charge for an Application. The charge set for an Application will determine the amount of payment Developer will receive. Developer is responsible for determining if an Application is taxable and the applicable tax rate. Developer is responsible for remitting taxes to the appropriate taxing authority.


7. Applications Purposes and Restrictions.

7.1 General Compliance.

(a) Developer shall not violate any laws, rules, regulations or the rights of any individual or entity, including any privacy laws, rule, regulations, and shall not expose SYW or any SYW Website users to harm or legal liability as determined by SYW in our sole discretion. In particular Developer will (if applicable): (i) comply with the Video Privacy Protection Act (VPPA), and (ii) obtain any opt-in consent necessary from users so that user data subject to the VPPA may be shared on the SYW Website. Developer represents that any disclosure to SYW will not be incidental to the ordinary course of Developer’s business.

(b) Developer will not violate any of the policies or procedures of the SYW Platform, including that Developer will not collect User IDs or passwords from the SYW Website. Developer must not include functionality that proxies, requests or collects User IDs, passwords or information regarding payment methods.

(c) Developer shall not circumvent (or claim to circumvent) our intended limitations on core features and functionality.

(d) If Developer offers a service for a user that integrates user data into a physical product (such as a scrapbook or calendar), Developer must only create a physical product for that user’s personal and non-commercial use.

(e) Nothing under these Developer Terms grants Developer any permission to use any trademarks or service marks (including logos or slogans), copyrights or other intellectual property rights of SYW.

(f) Developer shall not use or make derivative use of SYW icons, or use terms for SYW features and functionality, if such use could confuse users into thinking that the reference is to SYW features or functionality.

(g) Developer must follow the guidelines set forth in most recent SYW Branding Guidelines published by SYW from time to time.

(h) Developer will not promote an application so that it falsely creates an association between SYW and Developer or otherwise falsely misleads users into believing there is an association between SYW and Developer.

(i) Developer must not: (I) include advertisements or promotions in any Application, (II) cross-promote any application (or version of any application) not available on the SYW Platform, or (III) provide web search functionality in content distributed through the SYW Platform.

7.2 Technical Compliance.

(a) An Application may not exceed the following thresholds: (>100,000 MAU) or (>500,000 API calls per day) or (>500,000 impressions per day). If an Application exceeds or may exceed these thresholds, please contact SYW at platform@shopyourway.com for approval. As of the Effective Date, SYW does not impose charges on Applications. SYW reserves the right to impose charges in the future on Applications that exceed a certain level of usage (e.g., those that exceed 50,000 monthly page views).

(b) Developer’s Application will not integrate with or redirect to any other application on third party application SYW Platform.

7.3 SYW Website and SYW Platform Policies.

(a) The purpose of Applications should not be to redirect users outside of the SYW Website. An Application may not integrate, link to, promote, distribute, or redirect to any app on any other competing social or ecommerce SYW Platform.

(b) Any applications created or developed on the SYW Platform shall be unique to the SYW Platform and not available on third party applications SYW Platforms unless expressly authorized in writing by SYW or under these Developer Terms.

(c) Developer will obtain the express permission of a user in order to use any information provided through the SYW Website outside of the SYW Website. Developer will not use any information from a third party obtained through a user.

(d) When a user visits a page for an Application on the SYW Website or a page for Developer’s company on the SYW Website, if they have not given explicit permission by authorizing an Application or directly provided information to company page, Developer may only use information obtained from SYW and the user’s interaction with the company page in connection with that company page. For example, although Developer may use aggregate analytics for a company page, but Developer will not combine information from any other sources to customize the user’s experience on that page and may not use any information about the user’s interaction with such page in any other context (such as analytics or customization across other pages or websites).

(e) Developer will not transfer any data (including aggregate or anonymized data) received from SYW through any means for any purposes (including for an Application or for any third party) regardless if the user consents to such transfer. Developer will not directly or indirectly transfer any data Developer receives from SYW or through the SYW Platform, including user data or User IDs, to (or use such data in connection with) any ad network, ad exchange, data broker, or other advertising or monetization related toolset, even if a user consents to such transfer or use. By indirectly, SYW means Developer cannot, for example, transfer data to a third party who then transfers the data to an ad network. By any data, SYW means all data obtained through the SYW Platform (API, Social Plugins, etc.), including aggregate, anonymous or derivative data.

7.4 Developer’s Application.

(a) Developer will have and provide to all users of an Application a privacy policy that complies with all applicable laws and these Developer Terms and describes to users what data Developer are going to use, how Developer will use the data and that Developer will be sharing all data gathered by the Application with SYW. Developer will further have to provide applicable Developer Terms and ensure that an Application is compliance with all applicable laws, rules and regulations including the Digital Millennium Copyright Act.

(b) Developer will only request the data Developer needs to operate its Application. Developer will not transfer any data for use outside of an Application. A user’s friends’ data provided by SYW for use by a user can only be used in the context of that user’s experience on an Application.

(c) Subject to certain restrictions, including on transfer, users give Developer their Basic Information (defined below) when they connect with an Application. For all other data obtained through use of the API, Developer must obtain explicit consent from the user who provided the data to SYW before using it for any purpose other than displaying it back to the user on an Application.

(d) Developer will not use User IDs for any purpose outside an Application (e.g., infrastructure, code, or services necessary to build and run an Application). User IDs may be used with external services that Developer uses to build and run an Application, such as a web infrastructure service or a distributed computing SYW Platform, but only if those services are necessary to running an Application, are designed and operated in a secure manner that protects the User IDs and the service has a contractual obligation with Developer to keep User IDs confidential.

(e) Developer must receive SYW express written permission to share SYW Confidential Information outside of the Application. If Developer needs an anonymous unique identifier to share outside an Application with third parties such as content partners, advertisers, or ad networks, Developer must use a number provided by SYW via its API. Developer must never share this anonymous unique identifier with a data broker, information broker, or any other service that SYW may define as such under our sole discretion.

(f) Developer will not sell any data. If Developer is acquired by or merges with a third party, Developer can continue to use user data within an Application, but cannot transfer data outside an Application.

(g) Developer will at regular intervals (as determined by SYW), and immediately upon SYW’s request provide SYW with all data gather by the Application from SYW users.

(h) Unless otherwise agreed to in writing by SYW, if Developer stops using the SYW Platform or SYW disables an Application, Developer shall notify SYW and shall, at SYW’s option, either transfer all data to SYW or delete all data unless: (i) Developer has received explicit consent from the user to retain their data; or (ii) Developer is otherwise required by law to retain such information.

(i) Developer cannot use a user’s list of friends outside of an Application, even if a user consents to such use, but Developer can use connections between users who have both connected to an Application.

(j) Developer will delete all data Developer receives from SYW concerning a user if the user asks Developer to do so, and will provide an easily accessible mechanism for users to make such a request. SYW may require Developer to delete data received from the API if Developer violates our Developer Terms.

(k) Developer will not include data received from SYW concerning a user in any advertising creative, even if a user consents to such use.

(l) Developer must not give Developer’s secret access key (or other account identifiers) to another party, unless that party is an agent acting on Developer’s behalf as an operator of an Application. Developer is responsible for all activities that occur under Developer’s account identifiers.

(m) Developer will cease use of all data if Developer stops use of the SYW Platform or SYW terminates Developer’s account or Application unless Developer has received express written consent from the user to use such data outside of the application after termination or cessation of Developer’s account or application.

(n) All Applications must run on the server side and must not install software on the user device. Applications may reward users with virtual currency or virtual goods in exchange for user actions that do not involve third parties, but rewards for user actions that involve third parties must be powered by SYW Rewards Points. Developer must purchase from SYW, pursuant to a separate agreement, any and all SYW Reward Points it wishes to offer. For example, Developer may not reward users with virtual currency or virtual goods in exchange for any action in which personally identifiable information is shared with a third party, Developer may not reward users with virtual currency or virtual goods in exchange for third party downloads, such as toolbars or ringtones, and Developer may not reward users with virtual currency for engaging in passive actions offered by third parties, such as watching a video, playing a mini-game, or taking an anonymous poll.

(o) Developer is responsible for all content of and within an Application, including advertisements, user-generated content, and any content hosted, streamed or otherwise delivered to users by third parties. Developer must make it clear that this content is not provided by SYW.

(p) Developer will ensure that Developer has all rights necessary to provide an Application including rights to such Application and to the content within such Application. Developer shall use commercially reasonable technology to block access to an Application or an Application’s content in countries where Developer is unauthorized to deliver such content, or where delivery of such content would otherwise infringe, violate or misappropriate the rights of a third party.

(q) Developer must ensure that it owns or has secured all rights necessary to copy, display, distribute, deliver, render and publicly perform all content of or within an Application to users in all countries where Developer makes the content available.

(r) Developer is responsible for all licensing, reporting and payout obligations to third parties required in connection with content of or within an Application.

(s) Although SYW has no obligation to do so, in our sole discretion SYW may request, and Developer is required to provide SYW, proof that an Application and any content of or within an Application is properly licensed.

7.5 Prohibited Content.

(a) Developer agrees that Developer will not promote, or provide content referencing, facilitating, containing or using, the following:

  • Alcohol-related content, or sale of tobacco products, ammunition and/or firearms;
  • Content that infringes upon the rights of any third party, including intellectual property rights, privacy, publicity, moral or other personal or proprietary right, or that is deceptive or fraudulent;
  • Online gambling, games of skill or lotteries, including online casinos, sports books, bingo, or poker.
  • Illegal activity and/or illegal contests, pyramid schemes, sweepstakes or chain letters.
  • Content that is hateful, threatening, defamatory, or pornographic; incites violence; or contains nudity or graphic or gratuitous violence.

(b) Developer must not pre-fill fields on SYW where user generated information is requested.

(c) If a user grants Developer the right to publish content on the user’s behalf, Developer must still obtain consent from the user before taking any action on the user’s behalf, such as publishing content or creating a poll. Developer must at all times respect the privacy settings of the user and most ensure that such privacy preferences are followed for content generated by the Application on the user’s behalf.

(d) SYW Platform integrations, including social plugins:

  • Developer’s advertisements must not include or be paired with any SYW Platform integrations, including social plugins such as a Like It, Want It or Have it button or a SYW box pluggin (each a “SYW External Feature”) , without our written permission.
  • Developer must not sell or purchase placement of a SYW External Feature.
  • Developer must not incentivize users to provide feedback such as “Like it, Want it, or Have it” for any Application other than Developer’s own Application, and any incentive Developer provides must be non-monetary and must be available to new and existing users who perform such actions.
  • Developer must not obscure or cover elements of our social plugins, such as the SYW External Feature.
  • Ad networks, ad exchanges, and data brokers must not use the SYW Platform, logos, and trademarks (including APIs, and social plugins).

(e) Messaging (e.g., email sent to an @shopyourway.com address) is designed for communication between users, and not a channel for Applications (or Developers) to communicate directly with users. Applications and Developers must use communicate with users on the SYW Platform through the means provided by SYW APIs. Applications (and Developers) must receive express consent from the user before communicating with them outside of the SYW Platform. All communication (whether on SYW Platform or off) by an Application or a Developer must conform all requirements of these Developer Terms.

7.6 Application Support.

(a) Developer will be solely responsible for support and maintenance of Applications and any complaints about an Application. Developer’s contact information will be displayed in each application detail page and made available to users for customer support purposes.

(b) Failure to provide adequate support for an Application may result in low Application ratings, less prominent product exposure, low sales and billing disputes.


8. Special Provisions.

(a) Developer is responsible for an Application and its content and all uses Developer makes of the SYW Platform. This includes ensuring an Application or use of the SYW Platform meets our Developer Terms.

(b) Developer will only request data Developer needs to operate an Application.

(c) Developer will have a privacy policy that tells users what user data Developer is going to use and how Developer will use, display, share, or transfer that data and Developer will include Developer’s privacy policy URL in the Application.

(d) Developer will not use, display, share, or transfer a user’s data in a manner inconsistent with Developer’s privacy policy.

(e) Developer will delete all data Developer receives from SYW concerning a user if the user asks Developer to do so, and will provide a mechanism for users to make such a request.

(f) Developer will not include data Developer receives from SYW concerning a user in any advertising creative.

(g) Developer will not directly or indirectly transfer any data Developer receives from SYW to (or use such data in connection with) any ad network, ad exchange, data broker, or other advertising related toolset, even if a user consents to that transfer or use.

(h) Developer will not sell user data. If Developer is acquired by or merges with a third party, Developer can continue to use user data within an Application, but Developer cannot transfer user data outside of an Application.

(i) SYW can require Developer to delete user data if Developer uses it in a way that SYW determines is inconsistent with users’ expectations.

(j) SYW can limit Developer’s access to data.

(k) Developer will comply with all other restrictions contained in our Developer Terms.

(l) Developer will not give SYW information that Developer independently collects from a user or a user’s content without that user’s consent.

(m) Developer will make it easy for users to remove or disconnect from an Application.

(n) Developer will make it easy for users to contact Developer. SYW can also share Developer’s email address with users and others claiming that Developer has infringed or otherwise violated their rights.

(o) Developer will provide customer support for an Application.

(p) Developer will not show third party ads or web search boxes on SYW.

(q) Developer will not sell, transfer, or sublicense our Software to anyone.

(r) Developer will not misrepresent Developer’s relationship with SYW to others.

(s) Developer may use the logos SYW makes available to developers, in the manner provided, subject to SYW rules regarding their use and SYW’s right to revoke such right at any time.

(t) SYW can issue a press release describing our relationship with Developer. Developer will not publicly discuss our relationship without SYW prior written approval.

(u) Developer will comply with all applicable laws, including having a policy for removing infringing content and terminating repeat infringers that complies with the Digital Millennium Copyright Act.

(v) SYW does not guarantee that the SYW Platform will always be free.

(w) Developer gives SYW all rights necessary to enable an Application to work with SYW, including the right to incorporate content and information Developer provide to SYW into streams, profiles, and user action stories.

(x) Developer gives SYW the right to link to or frame an Application, and place content, including ads, around an Application.

(y) SYW can analyze an Application, content, and data for any purpose, including commercial (such as for targeting the delivery of advertisements and indexing content for search).

(z) To ensure an Application is safe for users, SYW can audit it.

(aa) SYW can create applications that offer the same or similar features and services to, or otherwise compete with, an Application.

(bb) Notwithstanding any other provision of these Developer Terms, all approvals or consents that SYW is entitled to giver hereunder shall be at SYW sole discretion; and SYW may condition its approval/consent upon changes or additions to the Developer Terms, Developer agreeing to new Terms, and/or the payment of monies.


9. Definitions.

(a) By “Application”, SYW means an application, SYW Platform integration, or any other technical integration SYW has assigned an application identification number.

(b) By “SYW social channel”, App Tag Page, Feed, Requests (including invites), or any other feature of a user profile or SYW communication channel in which or through which an application can provide, display, or deliver content directed at, on behalf of, or by permission of a user.

(c) By “Basic Information”, SYW means name, email, gender, birthday, current city, and profile picture URL, to the extent available.

(d) By “User data you receive from SYW”, SYW means any data or content (including any images, text, or other information or materials) Developer receives from SYW, that was provided by users to SYW, or was associated by SYW with a particular user.


10. Enforcement.

SYW can take enforcement action against Developer and any or all Applications if SYW determines in our sole judgment that Developer or an Application violates these Developer Terms. Enforcement action includes self help, both automated and manual, and can include disabling an Application, restricting Developer and an Application’s access to the SYW Platform functionality, terminating our agreements with Developer, or any other action as SYW, in our sole discretion, deems appropriate.

Communication with developers takes place via an email sent from the SYW Website to the Developer contact email address registered to the application. To stay in touch, please ensure that Developer’s email address is current and that Developer does not filter out any such messages.


11. Limitations on Liability.

IN NO EVENT WILL SYW BE LIABLE, DIRECTLY OR INDIRECTLY, TO ANYONE FOR ANY DAMAGE OR LOSS OF ANY NATURE WHATSOEVER ARISING FROM OR RELATING TO ANY USE, CONTINUED USE OR RELIANCE ON ANY USER CONTENT, ANY ERROR OR OMISSION IN ANY USER CONTENT, ANY CLAIM THAT ANY USER CONTENT IS DEFAMATORY, LIBELOUS OR VIOLATES ANY RIGHT OF ANY THIRD PARTY, OR THE DEFAMATORY, OFFENSIVE OR ILLEGAL CONDUCT OF ANY USER OR THIRD PARTY. DEVELOPER EXPRESSLY AGREES THAT DEVELOPER BEARS ANY AND ALL RISKS ASSOCIATED WITH DEVELOPER’S ACCESS TO, CONTRIBUTION TO, USE OF AND/OR RELIANCE ON USER CONTENT. IN NO EVENT SHALL SYW, ITS AFFILIATES, OR ITS/THEIR SHAREHOLDERS, DIRECTORS, OFFICERS, MEMBERS, MANAGERS, EMPLOYEES, AGENTS OR REPRESENTATIVES OF ANY OF THE FOREGOING, BE LIABLE TO DEVELOPER OR ANY THIRD PARTY FOR DAMAGES OF ANY KIND (INCLUDING ANY DIRECT, EXEMPLARY, INDIRECT, SPECIAL, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES OR DAMAGES FOR LOSS OF PROFITS, GOODWILL OR REVENUE, BUSINESS INTERRUPTION, OR LOSS OF DATA) ARISING OUT OF THE USE OF, ACCESS TO, RELIANCE ON, UNAVAILABILITY OF, INABILITY TO USE, OR IMPROPER USE OF THE SYW PLATFORM, INCLUDING ANY USER CONTENT, REVIEWS, ADVICE, SERVICES, PRODUCTS, AND OTHER INFORMATION AND MATERIALS CONTAINED IN OR DESCRIBED ON THE SYW PLATFORM, OR THE DISCLOSURE OR MISUSE OF ANY USER’S PERSONAL INFORMATION, EVEN IF THEY HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES, AND REGARDLESS OF THE FORM OF ACTION, WHETHER IN CONTRACT, TORT, OR OTHERWISE. IN ANY EVENT, SYW’ RESPECTIVE TOTAL MAXIMUM LIABILITY IN RESPECT OF THE SYW PLATFORM OR ANY PART THEREOF, INCLUDING THE USER CONTENT, REVIEWS, ADVICE, SERVICES, PRODUCTS, AND OTHER INFORMATION AND MATERIALS CONTAINED IN OR DESCRIBED ON THE SYW PLATFORM, IN ANY MANNER WHATSOEVER, SHALL BE LIMITED TO ONE HUNDRED UNITED STATES DOLLARS ($100.00). THIS LIMITATION SHALL APPLY NOTWITHSTANDING ANY FAILURE OF THE ESSENTIAL PURPOSE OF ANY LIMITED REMEDY PROVIDED HEREIN.


12. Indemnity.

Developer agrees to indemnify and hold SYW and their respective affiliates, licensors, directors, officers, members, managers, employees, agents, and representatives, harmless from and against any losses, costs, expenses or damages of any nature whatsoever (including attorneys fees and court costs) arising from any claim, cause of action, suit or demand of any third party due to, arising out of or related to (i) Developer’s access, registration or use of the SYW Platform, (ii) an Application or creation or development or an Application on the SYW Platform, (iii) any content posted, uploaded or transmitted by or through Developer or an Application, (iv) Developer’s violation of these Developer Terms, (v) any use of Developer’s User ID or password by Developer or any third party, or (vi) the infringement, misappropriation or other violation by Developer, or any third party using Developer’s account or User ID or password, of any intellectual property or other right of any person or entity.


13. Disputes.

Any dispute relative to the SYW Platform or use or inability to use the SYW Platform will be governed by the laws of the State of Illinois, without regard to its conflict of law provisions. Any dispute relating in any way to Developer’s visit to or participation on the SYW Platform shall be submitted to confidential arbitration in Chicago, Illinois, except that, to the extent Developer have in any manner violated or threatened to violate our intellectual property rights, SYW may seek injunctive or other appropriate relief in any state or federal court in the State of Illinois, and Developer consent to exclusive jurisdiction and venue in such courts. Arbitration under these Developer Terms shall be conducted under the rules then prevailing of the American Arbitration Association. The arbitrator’s award shall be binding and may be entered as a judgment in any court of competent jurisdiction. To the fullest extent permitted by applicable law, no arbitration under these Developer Terms shall be joined to an arbitration involving any other party subject to this Agreement, whether through class arbitration involving any other party subject to these Developer Terms, whether through class arbitration proceedings or otherwise.

14. Applicable Law and Disputes and Arbitration.

For clarity, we note that the Sections in the Terms of Use entitled Applicable Law (i.e., Illinois law) and Disputes (including the requirement for Arbitration in Chicago, IL) also apply to this Agreement.


15. Miscellaneous.

No agency, partnership, joint venture, or employment relationship is created as a result of these Developer Terms, and Developer does not have any authority of any kind to bind SYW in any respect whatsoever. SYW may provide Developer with notices, including those regarding changes to these Developer Terms, by email, regular mail, or postings on the SYW Platform. Our failure to exercise or enforce any right or provision of these Developer Terms shall not constitute a waiver of the enforcement of such right or provision. If any provision of these Developer Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary so that these Developer Terms shall otherwise remain in full force and effect and enforceable. These Developer Terms are not assignable, transferable or sublicensable by Developer, except with our prior written consent. The headings in these Developer Terms are for convenience only and have no legal or contractual effect. These Developer Terms include and incorporate the Privacy Policy for the SYW Platform and any notices regarding the SYW Platform. In these Developer Terms, the term "include" and its derivatives ("including," "e.g." and others) mean "including but not limited to."


16. No Assignment.

You may not assign these Developer Terms or your rights or obligations hereunder without the prior written consent of SYW.


17. Not Our Agent.

Developer is not authorized to, and Developer will not enter into any agreement, make purchases or incur any other obligation or expense of any kind in the name of or on behalf of SYW under any circumstances.


18. Contact and Violations.

Please contact SYW with any questions regarding these Developer Terms. Please report any violations of the Developer Terms to support@shopyourway.com.