This product is truly amazing. I bought this for my 5 year old to encourage him to start coloring and writing more since those are things he does not enjoy (odd kid, I know) but also because he is still learning his alphabet (He can do addition and subtraction with ease, but letters stump him) and he sits down and traces the letters and we talk about the letters, their sounds, and associating animals on mat. I believe it is helping. We also LOVE that as soon as you run the mat under water, the colors disappear like magic! It also does not take very long to dry! It comes with a wide range of marker colors. Definitely worth the money! It was supposed to be a christmas gift but I just couldn't wait that long to give it to him.